Hi! I’m Amy
Choose a Marketing Partner Who is as Invested in Your Success as You Are.
Virtual Marketing & Advertising Specialist
With 10+ years of versatile digital and traditional marketing and advertising experience, I have proven success in utilizing personalized multimedia marketing strategies that focus on creating meaningful connections, refining and elevating brand identities, and leveraging analytics to help businesses meet their goals
Imagine having someone on your team who's led the charge on over 300 multi-platform marketing campaigns each year, managing budgets between $500K and $1M.
My strategic approach and deep industry knowledge have not only streamlined the execution process but also tripled lead generation.
Ready to see similar results in your campaigns? Let’s chat about how I can help bring this level of success to your projects too!
Virtual Marketing & Advertising Specialist
Education
Bachelor of Marketing (Equivalent)
Associates of Science, Respiratory Therapy
Continuing Education
Introduction to Nonprofit Management Strategic Planning
Servant Leadership
Certifications
Google Fundamentals of Digital Marketing
Google Display Ads Certification
Google Search Ads Certification
Facebook Digital Marketing Associate (Meta Blueprint)
Technical Skills
General Office Suites: Microsoft 365, Google Workspace
Creative Tools: Canva, Capcut, Filmora
Communication: Microsoft Teams, Slack, Basecamp, Zoom
Email: Mailchimp, Constant Contact, ActiveCampaign
CRM: Monday, Airtable, Asana, Trello
SEO & Analytics Tools: Google Analytics, SEMRush, Ahrefs
Marketing & Communications Manager
Career Highlights
Digital Campaign Leadership: Spearheaded over 150 annual multimedia advertising campaigns while managing budgets ranging from $500K to $1M yearly and achieving a dramatic lead increase from 24K to 68K within 8 months across various platforms. This success showcases deep industry knowledge and effective budget allocation.
Strategic Email Marketing Initiatives: Orchestrated advanced email marketing strategies that significantly increased conversion rates by 50%, utilizing drip campaigns and marketing automation to enhance lead nurturing and engagement, demonstrating a data-driven approach to audience segmentation.
Merger Management and Team Integration: Successfully led the merger of two companies' marketing departments, where I assessed the combined team's strengths to create and fill new roles effectively. Developed comprehensive job descriptions and conducted targeted training for all team members, facilitating a seamless transition into their new roles. This strategic oversight ensured a unified marketing strategy and maintained operational continuity during a critical period of change.
Project Management Optimization: Implemented a project management framework using Monday.com, significantly boosting team productivity by 35% and enhancing operational efficiency. This system streamlined campaign operations and improved project delivery times by 20%. This approach fostered a culture of innovation and strategic execution.
Marketing Research & Strategy
Multi-Channel Digital Advertising
Email Marketing & CRM
Copywriting & Content Marketing
Data Analytics & Insights
Brand Building & Online Reputation
Marketing Automations
Website Management & SEO
Client Communication Mgmt
Project Management & Data Entry
Business Collateral Design
Public Relations & Presentations
Professional Writing & Editing
Accounting & Bookkeeping
Process Optimization & Automations
Event & Travel Coordination
Amy Sloan Marketing
Ready to level up your marketing game? 🚀 See how outsourcing can transform your business! 📈✨ #DigitalMarketing #VirtualMarketing
Innovative
Creative
Amy Sloan Marketing
Messy workflows 🗂️ are often due to using the wrong tools or too many tools. Let me show you some tricks! 🪄 🧰 #timemanagement #messy #virtualassistant
Collaborative
Adaptable
Every client is unique and deserves a tailored marketing strategy that not only meets their needs but exceeds their expectations. With a commitment to being adaptable and customer-centric, my superpower is my ability to customize strategies to meet your goals and to provide a results-focused framework that speaks to who YOU are.
01
Discovery Call
A comprehensive discovery questionnaire and assessment will uncover opportunities to optimize your brand strategy, website, advertising, and administrative needs. This will allow me to create a strategic proposal with customized recommendations.
02
Client Proposal
Based on my comprehensive needs assessment, I will present a customized proposal outlining thoughtful packages and pricing for dialed-in marketing, content, creative, and administrative solutions tailored to support your goals and continued success.
03
Welcome Packet
Once contracted, an onboarding packet will outline my streamlined planning, processes, timelines and communication style so we can focus on flawless execution of the strategic recommendations and integrated administrative support
client
testimonial
In an industry where it can be incredibly hard to be creative, Amy is constantly coming up with new ideas and strategies, helping those around her push the boundaries of what we thought possible so we can live in a state of “what if” as opposed to “that won’t work.” Her approachable demeanor creates a sense of psychological safety for her team, which is incredibly important when working closely together on a daily basis. She is knowledgeable, passionate, steadfast, and an incredible asset to any organization she works for.
- Kayra Velez
client
testimonial
I have worked with Amy Sloan for several years through several different organizations and with several different initiatives. She has performed beautifully throughout. She has shown herself capable of managing multiple concurrent initiatives across digital and traditional media and she is adept with graphic and website design. She can work in industries with high regulatory burdens regarding marketing and advertising. And she can continue to evolve. Bottom line, Amy Sloan is a great marketing consultant to small to mid-sized businesses. Give her a try.
- Dr. Jeff Kingsley
